Tai Fung (Hong Kong) Ltd.

TAI FUNG (HONG KONG) LTD

	T	Film Awards
		Hong Kong Winners Director Alex Law (羅啟銳) and producer Mabel Cheung’s (張婉婷) recent Hong Kong film, ‘Echoes of the Rainbow’(歲月神偷), caught the film industry by surprise when it received a Crystal Bear for Best Film in the Children’s Jury category at 2010 Berlin Film Festival (柏林國際電影節) Shot on Fujifilm stock by Charlie Lam Chi-kin (林志堅), it resonated with its nostalgic veneer, depicting life in Wing Lee Street, Sheung Wan in the 1960s. The film went on to score well in local cinemas and at the Hong Kong Film Awards (香港電影金像獎), where it picked up trophies for Law for Best Screenplay, Simon Yam(任達華) for Best Actor and Aarif Lee(李治廷) for Best New Performer. Since 1991, 9 features shot on Fujifilm color have won Hong Kong Film Awards for Best Cinematography. This hall of fame features such acclaimed local DOPs as Peter Pau (鮑德熹), Poon Hang-seng (潘恆生), Christopher Doyle (杜可風), Arthur Wong(黃岳泰), Andrew Lau(劉偉強) and Lai Yiu-fai (黎耀輝); their beautifully shot films include ‘The Bride with White Hair’ (白髮魔女), ‘The Soong Sisters’ (宋家皇朝), ‘Hero’ (英雄)and ‘2046’. The most recent to take the award was ‘Confession of Pain’(傷城). With a stellar cast – Tony Leung Chiu-wai (梁朝偉), Takeshi Kaneshiro (金城武) and Shu Qi(舒琪) – this police murder mystery was nominated for seven honours at the 2007 Hong Kong Film Awards. Andrew Lau, who also co-directed, and his DOP Lai Yiu-fai shared the Best Cinematography prize.

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		INTERNATIONAL AWARD WINNERS Fujifilm captured the winning dramas at the Academy Awards for the past two years. ‘Slumdog Millionaire’, the feel-good film shot on location in India and starring Dev Patel, Freida Pinto and Anil Kapoor was awarded Best Picture in 2009, with Briton Danny Boyle winning Best Director. DOP Anthony Dod Mantle, who chose to shoot on quality Fujifilm film stock, picked up an Oscar for Best Cinematographer. This year the Best Picture accolade went to ‘The Hurt Locker’, a compelling film about a US Army bomb disposal unit working in Iraq. Its star Jeremy Renner was named Best Actor. Director Kathryn Bigelow, also victorious at the Hollywood awards ceremony, chose DOP Barry Ackroyd to shoot the movie, demanding “something that was raw, immediate and visceral”. Ackroyd, who had impressed her with his work on ‘United 93’ and ‘The Wind That Shakes the Barley’, opted to use Fujifilm 16mm stock, working with multiple Super 16mm cameras to capture multiple perspectives. Ackroyd lost out at the Oscars to ‘Avator’ for Best Cinematography but triumphed in this category at the BAFTA ceremony in London.

Fujifilm’s Own Oscar

Fujifilm Corporation won a Scientific and Engineering Oscar for its Fujicolor ETERNA-RDI digital intermediate film stock at this year’s Academy of Motion Pictures Arts and Sciences’ Scientific and Engineering Awards. The Scientific and Engineering Academy Award is given for technical achievements that advance the movie industry.

Launched in 2007, Fujicolor ETERNA-RDI recording film was designed exclusively for use in the conversion of digital image data to negative film. It enables filmmakers to convert their digital master to intermediate film in preparation for screening in cinemas - most of which still present on silver halide film - without a significant loss of quality. Sharper, crisper images, and richer, more faithful color in movie screenings have been made possible by this cutting-edge Fujifilm technology.

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		ETERNA Family Fujifilm’s new ETERNA series is the choice of savvy film professionals the world over. Hong Kong DOPs favour ETERNA Vivid 500 negative film for its saturated color, high contrast and superior sharpness. High-speed film stock like this requires less lighting and is ideal for night scenes and other challenging conditions. Other options in the ETERNA family are the 500 – offering natural results for the most sophisticated studio work - 400, 250, Vivid 160 – a dramatic new palette for films or TV – and 250D, ideal for natural color reproduction on location, outdoors and in mixed light.